This week at 糖心传媒 has been a particularly busy and exciting one! It’s going to be a packed round-up.
Let the round-up begin…Hot on the heels of launching our听brand-new听website, this听week was听when听the听Data Management Summit USA Virtual听took place,听on the 29th-30th听September,听with the theme of听鈥淎dapting data strategies for today’s new normal environment.鈥�
Stuart speaks on a DMS panel and a Q&A
Stuart Harvey, CEO at 糖心传媒 was involved on Day 2 of the summit, contributing to the panel 鈥楲aying the data foundations for creating reusable enterprise data assets鈥�. The session was a great opportunity for exploring the challenges associated with getting data into the hands of those that need it and explored the various approaches to data governance and data quality issues, to make the process of using and sharing data, as frictionless as possible. The panellists included Peggy Tsai, BigID, Linda Coffman, Smartstream RDU, Laura Hahn, TD Ameritrade and, Sumanda Basu, Societe Generale.
On the panel, Stuart had the opportunity to give a real-life example of a large wealth manager client that we work with in the UK. This client was initially very concerned about the postal services being suspended due to COVID-19 and feared the implications this would have on their ability to communicate with their customers. The client was keen to ensure that email addresses and phone numbers were up to date; now, despite this seeming like a basic need, the shape of the client data was vital.
Because we seek to empower business owners to self-serve for data quality in exactly this manner, putting the tooling into the hands of the business, the client was able to rapidly build rules and dashboards 鈥� within 24 hours – to that show the information gaps, which they could then track along critical dimensions to improve their underlying data quality. The business value they will gain from this data quality exercise is clear, fast to achieve and a really solid vindication of when our software is at its best.
We were glad to be able to showcase the importance of empowering the data owners, giving them the ability to leverage high-quality data. At the end of this section, Stuart was asked a really interesting question about why some data management projects fail. He gave four key takeaways in his answer:
- Firms trying to听do too much,听or too little at once听听
- Lack of management听buy-in to the process听
- Lack of a rigorous change management听approach, where听definitions aren鈥檛 agreed early on听
- Too much of a focus on the tooling and not听the听business outcomes听that the project is seeking to deliver.听
Food for thought on this round-up!
Kieran chips in with a keynote
At the same Summit, Kieran Seaward also delivered a keynote on the topic of 鈥楢 data-driven restart.鈥� This session focused on the impact of COVID-19 on shifting business priorities, on existing data driven processes, and ultimately how to create impact and add value in a post COVID-19 era.
Kieran touched on the fact there are many firms who are thinking about how to use data to restart their performance in a much-changed economic climate. They鈥檙e now moving beyond this into action, across these six areas, giving us real confidence about how the future looks when it鈥檚 built on high-quality data:
- There鈥檚 never been a better time than right now to look at data quality foundations.听听
- Redesign those architectures that aren鈥檛 delivering听听
- Where to start? Data governance first or Data Quality first?听听
- Start small, think big听听
- The long-term view.听
- Impact = funding (most of the time)听
- Budgets shifting 鈥� you have to adapt to add value听
We will be sharing more content unpacking Kieran鈥檚 key messages very soon听here in the听Datablog.听
News in the Netherlands: a guest of DIT
In other news this week for the round-up, over 160 people tuned into the segment 鈥楪rowing business in the Netherlands鈥� hosted by Department for International Trade (DIT). Led by Johannes Kirpestein and Christian Van der Woude, the panel featured Steve Berry of Belfast firms Angoka and CyNation, Chris Van Voordan of Innovation Quarter and our Marketing Manager, Matt Flenley.
“Doing business in the Netherlands is not too different to the rest of the UK: people are hardworking, speak excellent English and are keen to innovate & develop new partnerships. Thanks to all for the chance to share our experiences and for the good questions!”, stated Matt.
What a mammoth week we have had, we are delighted with the fascinating discussions that took place at Data Management Summit Virtual!
The DIT conference once again was both enlightening and inspiring to hear about the innovative partnerships that are out there. As Matt states 鈥淲e are delighted to have been able to share our experiences and look forward to more chats moving forward鈥�.
Have a great weekend! Hope you enjoyed this round-up.
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